Regional Sales Manager

Company: LAYFIELD USA CORPORATION
Location: Stratford
Posted on: February 18, 2021

Job Description:

Position Overview The Regional Sales Manager is responsible for servicing and managing the business needs of Layfield customers and to ensure satisfactory levels of sales and gross profits are achieved. This position manages Sales Representatives and plans, organizes and directs the sale of products and/or services for the Pacific Northwest region. Major responsibilities include developing regional sales objectives, plans, programs and budgets. May have direct responsibility for key accounts. Ensure that sales personnel are meeting targets. Layfield USA is based in California, however we are seeking currently seeking candidates from the Pacific Northwest. Key Responsibilities: Sales Management: -- Prepare annual sales plan and quarterly sales forecasts -- Analyze sales performance versus plan on a monthly basis explaining product class revenue and margin variances -- Monitor actual vs. budgeted results for the region -- Work closely with marketing personnel to ensure regional marketing strategies are developed and effectively executed; -- Keep customer/prospect records updated and ensure timely visits and service; -- Maintain quotation file, analyze successes / failures; -- Identify new markets and develop plans for effective implementation -- Report on and monitor any competitive threats to the business; -- Prepare budgets for direct reports * Ensure company representation at appropriate industry events * Keep advised of customers credit status * Prepare and coordinate specific campaigns and propose improvements as necessary Market Development: * Explore and report on client prospecting * Research new market opportunities * Tracks and analyzes sales territories; * Be aware of, understand and respond to market and customer threats * Uncover and address opportunities, initiates new contacts and markets * Maintain a competitor understanding and rapport; * Analyze and maintain market size and share; * Develop and maintain distribution channels; * Ensure quarterly sales forecasts are completed and reported Staff Management: * Directly supervise all assigned sales personnel * Train and mentor sales staff * Ensure comprehensive training programs are in place for direct reports * Ensure adherence to all divisional and corporate policies * Meet with direct reports to complete Talent Management System programs Core Competencies: Work to achieve desired outcomes. Assist and serve others to meet their needs. Develop and use effective strategies and interpersonal styles to influence and guide others towards the accomplishment of identified objectives and goals. Positions Supervised Directly: Account Manager(s) Minimum Qualifications: Sales experience with a proven track record of success driving sales in one or all of the following: 1) Films and Bags for Food Products 2) Industrial Films and bags 3) Agricultural Films 4) Medical Films Success in developing and coaching sales representatives to higher goals. Proven ability to negotiate with a win-win philosophy. High degree of competence in written and oral communication. Willingness and ability to travel (25%). Proven problem-solving abilities. Driven, self-starter with superb interpersonal skills. Independent but able to work well within a team environment. Intermediate Microsoft Office Suite skills. Formal Education: Completion of related post-secondary education in Business / Sales or a combination of education and experience will be considered. Number of Years Experience: Five (5) years. Layfield offers a competitive salary and excellent benefits.

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