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Industry Analyst Relations Director - High Tech Corp Communications

Company: NETCHANNELS
Location: Stratford
Posted on: January 10, 2022

Job Description:

Netchannels is looking for an Industry Analyst Relations Director for one of our high tech clients. Please READ: This is not a business Analyst Role, a Data Analyst role but instead a Corporate Communication position . Also note that due to Covid, this position can be remote.

JOB DESCRIPTION:

Here are the activities of a Global Analyst Relations Programs Director: Review and provide feedback to overall Influencer Strategy
Drive engagement plans with Influencers including:
Briefings, inquiries, and calls with key analyst firms from various firms
Create Briefing docs for both Analysts and execs
Category creation and or claiming the part of a category
Manage Executive Alignment (Buddy) Program tier 1 influencers (Gartner, IDC, Forrester)
Perception Audit to set baseline
Develop a calendar of AR activities to share with stakeholders
Maintain records and notes of key interactions in google docs (potentially an AR service going forward)
Publish Research Highlights on relevant coverage & Field Alerts on tier1 research weekly
Track influencer coverage - positive, negative & neutral
Documenting and auditing analyst feedback about the company
Partner with product management/marketing to ensure Puppet is being placed in analyst research
Hold quarterly calls to inform product management/marketing on upcoming research and confirm priority
Build out strategy and planning to place Puppet in approach research (both planned and ad hoc)
Partner with Product Management, and overall marketing team to support launches via
Message testing
Pre-briefings
Monitoring influencer articles and social media
Metrics reporting, quarterly review of activities and achievements to Exec team

Required Qualifications:
Knowledge of AR strategy within the enterprise technology required
Strong planning skills - you have to be a great program manager!
Resourceful and a creative thinker
Demonstrate ability to organize and follow through
Great attention de details
Excellent interpersonal and executive presence skills
Strong written and verbal communications skills
Self-organized team player with a demonstrated ability to achieve objectives
Able to operate in matrix organizations and manage multiple projects concurrently; comfortable working with remote colleagues and stakeholders; experience working across disciplines and geographies
Comfortable with technology concepts and a general knowledge of the IT industry

At Netchannels, we value differences. We believe that success is achieved by pulling together all talents from all sources. We also believe that each and every single one of us can change the World. We're dedicated to matching our talents with the best opportunity for them and for our clients.

Netchannels is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please let us know.

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Keywords: NETCHANNELS, Visalia , Industry Analyst Relations Director - High Tech Corp Communications, Professions , Stratford, California

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