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Senior Account Executive: Consumer Product

Company: Lendingusa
Location: Stratford
Posted on: May 8, 2022

Job Description:

Hunter is looking for a Senior Account Executive to join the HUNTER Food and Beverage team. This position will help lead HUNTERs Consumer Division. Experience within consumer product marketing or public relations. A bachelors degree is required, preferably in Communications, Public Relations, Marketing or related field. Candidates must have an interest in planning and executing strategic campaigns on consumer market and media landscape. Job duties include program execution, media/influencer relations and event management. The ideal candidate will have at least 3 years of experience in marketing and PR disciplines, and a strong interest in food and beverage, streaming and technology. Responsibilities: Serve as day-to-day client contact and act as client lead as appropriate Contribute to operational performance of multiple accounts, according to agency guidelines Lead account teams and mentor direct reports Participate in integrated planning within the agency and in interagency teams Work with integrated teams across earned media, influencer, social and paid to execute integrated programs Demonstrate media relations and influencer proficiency including creating and executing traditional and social influencer plans Develop and maintain relationships with reporters, influencers and other media stakeholders Draft a range of media materials including press releases, key message documents, pitches, social media content, etc. Skills and Experience: Bachelors degree in a related field Must be well-versed in the current landscape of streaming and music /entertainment technology, and ideally experienced with the music industry overall Strong contacts in music and entertainment media, as well as consumer lifestyle Experience working on and driving PR for larger brand programs and campaigns that involve artists/talent (e.g. cause-driven campaigns or cultural moments) Well-versed in monitoring, reporting on and measuring PR campaigns Experience with industry thought leadership/executive PR a plus Fluency and/or familiarity with digital and social media required Experience working on integrated communication programs Solid working knowledge of key media and social influencers Excellent written and verbal communications skills At HUNTER, our employees are our most valuable asset. So, were always on the hunt for the greatest talent to join our team. Hunter offers competitive benefits to full-time employees, including medical insurance, dental insurance, vision insurance, life insurance, short and long-term disability insurance, commuter transit benefits (i.e. TransitCheks), a 401K retirement plan with company match, and paid time off (e.g. holidays, vacation, personal days, and summer Fridays). Employees also enjoy several perks such as Cupcakes & Cocktails, a continuing education stipend, and regular staff outings. HUNTER is an award-winning consumer marketing communications firm with offices in New York, Los Angeles and London and partnerships that extend our reach globally. Beginning with research-driven insights, HUNTER executes strategic, integrated programs that build brand equity, increase engagement and drive measurable business results for consumer products and services. The 150-person firm employs a powerful blend of marketing solutions including strategic planning, earned media relations, social and digital media, talent and influencer engagement, experiential marketing, multicultural outreach, and content creation and distribution across all platforms and channels to earn attention for some of the worlds best known and most beloved brands. Founded in 1989 with a specialization in food and nutrition, HUNTER has grown into one of the most respected mid-size marketing communications firms in the country, proudly serving a broad range of esteemed companies and brands across the Food + Beverage, Wine + Spirits, Health + Beauty, Home + Lifestyle, Retail + Ecommerce, Travel and Education sectors. Our motto is we earn it, and at HUNTER we focus on doing so in three key areas: earning consumer attention, earning client relationships and earning staff dedication. Our creative approach, client service-orientation and values-driven culture has led to one of the longest average staff tenures in the business and some of the most enduring client relationships including TABASCO Pepper Sauce, our first client 33 years ago and still a client Jobble

Keywords: Lendingusa, Visalia , Senior Account Executive: Consumer Product, Other , Stratford, California

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