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Marketing Director (Community Relations Director)

Company: Quail Park
Location: Visalia
Posted on: January 11, 2022

Job Description:

Quail Park on CypressCommunity Relations Director Marketing Director Job DescriptionCommunity Relations Director Purpose: To manage all internal and external marketing functions of the community to ensure a positive reputation of the community among referral sources and potential customers, and in order to achieve or exceed community occupancy goalsCommunity Relations Director Marketing Benefits offeredPaid time offHealth insurance (for full time) Dental insurance (for full time) Retirement benefits or accountsEducation assistance or tuition reimbursementWorkplace perks such as meal and coffeeVariable schedule options Community Relations Director Marketing Director Minimum RequirementsBachelors degree in a related field preferredPrevious marketing experience in a senior housing setting preferredPrevious business development experience in a related setting and / or reality preferredMust be able to read, write and speak English, and demonstrate strong written, verbal, and interpersonal communication skills and the ability to establish effective networking relationshipsMust have an in-depth knowledge of basic sales and marketing principles and practicesProficiency in basic computer skills including Word, Excel, and/or sales & marketing software requiredMust be able to represent the community in a positive and professional manner in terms of communication, conduct and appearance, to referral sources, potential customers, and to the general publicMust meet all health-related requirements pertaining to state licensureMust maintain current CPR/First Aid credentialsMust maintain current Food Handlers credentialsMust maintain annual Continuing Education CreditsMust be able to perform duties and responsibilities (Essential Job Functions) with or without reasonable accommodation.Subject to pre-employment screening including physical, drug and TB testing and criminal background checkCommunity Relations Director Marketing Director Essential FunctionsMarketingConducts competitive analysis of local market on a quarterly basis and provides report of findings to Executive Director and Living Care Lifestyles home officeResponsible for the development and implementation of a quarterly marketing plan that incorporates community strengths and weaknesses in relation to competitors, and to current market trends and forecastsDevelops and implements community outreach programs and events that will provide contact with referral sources and potential customersIs responsible for planning and coordinating community media advertisingIs responsible for maintaining an inventory of community marketing collateral and for updating written information as necessarySales ManagementResponsible for achieving or exceeding budgeted census goals as established by Executive Director and Living Care Lifestyles home office, and for maintaining a pattern of measurable growth toward stabilization in lease-up communitiesMaintains accurate records of all inquiries, tours, and networking contactsResponsible for accurate and timely reporting of census and move-in and move-put activity to management, and is accountable for explaining such activity as requiredPrepares and submits other reports as requested by Executive Director and/or home officeMaintains a viable and accurate waiting list of potential residentsIs responsible for entire sales process including building the prospect base, generating tours, and obtaining deposits and securing move-ins Leadership/ManagementIs a positive role model of professional conduct and customer service attitude to the entire community team membersProvides training to community team members regarding customer service, conducting tours, and telephone marketing skills, as neededResponsible for maintaining department within budgetary guidelinesAssists Executive Director in other management duties as assignedParticipates in Manager-on-Duty rotation as requiredOtherAttends all required team member meetings and in-service training sessionsUpholds Residents Rights as defined by state regulations and by Company policy, at all timesSupports and upholds all other Company policies, and the service philosophyReliable and Predictable AttendanceOther duties as assigned Our Company follows the California Department of Public Heath (CDPH) and the State Public Health Officer an order issued on September 28, 2021, pursuant to the Health and Safety Code sections 120125, 120140, 120175, and 131080 which requires all employees working in Adult and Senior Care Facilities (ASC) facilities licensed by California Department of be fully vaccinated for COVID-19, unless they are exempt for medical and religious reasons, no later than November 30, 2021.PM21 Powered by JazzHRPI158636670

Keywords: Quail Park, Visalia , Marketing Director (Community Relations Director), Executive , Visalia, California

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