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Content Marketing Manager

Company: Stott and May
Location: Stratford
Posted on: November 23, 2021

Job Description:

Position Overview
Our SaaS client is looking for a Content Generation Manager to help build the foundation of sales collateral and customer facing content in collaboration with the VP of Sales, VP of Strategy and CPO. As an early member of the marketing team, you'll wear many content hats-from building pitch decks to digital ad content to field marketing materials. You will also focus on the copy that supports online content marketing efforts, SEO and SEM. You will report to the VP of Strategy.

Key Responsibilities
Implementing a content strategy, process, and execution for B2B customer segments (in F&B industry -- preferred)
Delivering high-quality content from concept for the digital market (web, video, social media, etc)
Working with a range of marketing content formats (email campaigns, call scripts, ebooks, videos, etc)
Thinking about user experience and usability, accessibility, writing for the web, and meeting user needs with content
Partnering with other teams, such as sales, data analytics, and marketing
Driving reach, reputation and revenue with content
Maximizing efforts on strategic vision, budget tracking and resource allocation

Requirements
6+ years of experience working in marketing organization
Experience in adapting creative across B2B customer segments
Minimum of 5 years experience in editorial, copywriting, and content leadership role within in a media
Bachelor's Degree

Keywords: Stott and May, Visalia , Content Marketing Manager, Executive , Stratford, California

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