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Digital Marketing Manager

Company: The Lockwood Agency
Location: Visalia
Posted on: June 10, 2019

Job Description:

Digital Marketing Manager - Responsibilities and Duties
DigitalDevelop and coordinate digital media campaigns working directly with clients and in consultation with owner/principal.Develop/write content for electronic communications such as newsletters, E-blasts, surveys, polls, registration forms and text alerts.Stay abreast of trends in digital media.Establish and manage new social media accounts, groups, pages, and hashtags.Review digital media insights of various platforms, engagements and create reports on based on findings to support progress.Research demographics and targeted audiences.Design and edit images for social media use.WebWork with client, owner/principal and web developer on content, and functionality of web sites.Work with hosting representatives to establish new accounts.Develop site content and graphics by coordinating with copywriters and graphic artists.Maintain site appearance by developing and enforcing content and display standards.Provide information by collecting, analyzing, and summarizing analytics, data, trends and prospect mining.Routinely update site content.MarketingResearch and develop marketing strategies, as directed by owner.Work with owner and print media manager to develop new ad concepts.Qualifications/RequirementsA.A. degree or higher in Public Relations, Marketing, Communications or related field.Minimum 3 years work experience in related field. (Experience may be substituted for degree requirement)3 letters of recommendation.BenefitsPaid time offHealth insuranceDental insuranceVision insuranceRetirement benefits

Keywords: The Lockwood Agency, Visalia , Digital Marketing Manager, Advertising , Visalia, California

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